
Copilot for GREAT Marketing Workshop
What You'll Learn in Copilot for GREAT Marketing Workshop
Course Length
Learning Objectives
By the end of this workshop, participants will be able to use Copilot to improve marketing communication, summarize insights, create campaign templates, and support practical digital marketing workflows.
Target Student
This workshop is designed for marketing professionals, communications teams, content creators, campaign coordinators, and business users who want to use Copilot to work more efficiently with marketing-related tasks.
Prerequisite
Participants should have basic familiarity with Microsoft 365 apps such as Word, Outlook, Teams, and PowerPoint. No prior Copilot experience is required.
Course Outline
This workshop introduces practical ways marketing teams can use Copilot Premium to save time, strengthen messaging, generate ideas, summarize information, and create more consistent campaign materials.
Section 1: Marketing Use Cases
Campaign planning
Content creation
Market research summaries
Section 2: Drafting & Rewriting Marketing Content
Rewriting copy for clarity and tone
Creating multi‑channel variations
Summarizing competitor or customer insights
Section 3: Digital & Creative Support
Social media idea generation
Keyword research explanations
Content calendar structuring
Section 4: Planning & Documentation
Campaign briefs
Style guidelines
Marketing reports and summaries

Copilot for GREAT Marketing Workshop
Upcoming Classes
All Public classes are held onlinewith a live instructor
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PDF Reference Guide
Take your learning further with a digital Reference Guide you can access anytime. It’s practical, paper-free, and accessible on any device.
After-Training Support
Get 30 days of live 24/7 after-training support via phone, email and online chat to help apply what you've learned
Certificate of Completion
Boost your credentials with a Certificate of Completion, confirming the skills you’ve acquired with us.
Can I customize my course?
OF COURSE!
Customized to meet your unique needs
We can customize your training to fit your exact needs, whether it's making small adjustments or creating entirely new courses. From setting specific objectives and including your own files to addressing unique challenges, we're here to help. We can even tailor the training to align more closely with how you work and to fit perfectly into your schedule. Our goal is to provide training that's as unique as your goals.
Access to your recorded session for 60 days
You can request your private session be recorded. You can have access for 60 days to revisit what you’ve learned.
