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Copilot for GREAT Marketing Workshop

What You'll Learn in Copilot for GREAT Marketing Workshop

Course Length

2 hours (1 day)

Learning Objectives

By the end of this workshop, participants will be able to use Copilot to improve marketing communication, summarize insights, create campaign templates, and support practical digital marketing workflows.

Target Student

This workshop is designed for marketing professionals, communications teams, content creators, campaign coordinators, and business users who want to use Copilot to work more efficiently with marketing-related tasks.

Prerequisite

Participants should have basic familiarity with Microsoft 365 apps such as Word, Outlook, Teams, and PowerPoint. No prior Copilot experience is required.

Course Outline

This workshop introduces practical ways marketing teams can use Copilot Premium to save time, strengthen messaging, generate ideas, summarize information, and create more consistent campaign materials.


Section 1: Marketing Use Cases

Campaign planning

Content creation

Market research summaries


Section 2: Drafting & Rewriting Marketing Content

Rewriting copy for clarity and tone

Creating multi‑channel variations

Summarizing competitor or customer insights


Section 3: Digital & Creative Support

Social media idea generation

Keyword research explanations

Content calendar structuring


Section 4: Planning & Documentation

Campaign briefs

Style guidelines

Marketing reports and summaries

Copilot for GREAT Marketing Workshop

Upcoming Classes

All Public classes are held online
with a live instructor

No dates have been scheduled for this class. Please contact us for more information or request a private class.

Have a Group?

Complete the form to receive a quote for private or customized training.

More people = GREATER savings

The Great Canadian Training & Consulting Company Advantage

When you train with us, your training will not just check a box. We make sure it is GREAT!

  • Experienced Trainers
  • Learn or Come Back Free Policy on Public Classes
  • 24/7 After Training Support

PDF Reference Guide

Take your learning further with a digital Reference Guide you can access anytime. It’s practical, paper-free, and accessible on any device.

After-Training Support

Get 30 days of live 24/7 after-training support via phone, email and online chat to help apply what you've learned

Certificate of Completion

Boost your credentials with a Certificate of Completion, confirming the skills you’ve acquired with us.

Can I customize my course?
OF COURSE!

Customized to meet your unique needs

We can customize your training to fit your exact needs, whether it's making small adjustments or creating entirely new courses. From setting specific objectives and including your own files to addressing unique challenges, we're here to help. We can even tailor the training to align more closely with how you work and to fit perfectly into your schedule. Our goal is to provide training that's as unique as your goals.


Access to your recorded session for 60 days

You can request your private session be recorded. You can have access for 60 days to revisit what you’ve learned.